Tag Archives: Broad Appeal

Waitrose gives big to the Broad Appeal

England sponsors Waitrose are here at Trent Bridge for every day of the fourth Ashes test with pop-up stalls all around the ground.

As well as helping to feed the thousands of hungry spectators, they are donating £100 per boundary to the Broad Appeal charity, which is also here today looking for further support.

We caught up with one of the Waitrose stalls and asked more about its charity work during the fourth test.

The Broad Appeal

broad appeal new

Day two begins with England in control after a superb start to the fourth test. Trent Bridge is also host to the Broad Appeal today, which is at the ground in order to raise money for a great cause.

Chris Broad and his two children, Stuart and Gemma, are raising awareness and funds for the motor neurone disease (MND) associations. Wife of Chris Broad, Miche, died in 2010 following a battle with MND.

Now the Broad family have launched an appeal to help raise money. You will find a Broad Appeal stand behind the New Stand, where you can buy hats, caps, mini-bats, soft balls and other cricket goodies, with the money going to a fantastic cause.

Buy a sticker and pose for a selfie and tweet it with the hashtag #broadappealselfie and help raise awareness.